Scope of engagement: Full brand launch and ongoing social media management, paid advertising, influencer marketing, and AI-driven creative production.
Transforming a Quebec-based brand into a globally relevant name through a high-profile celebrity partnership. Launching a brand from the ground up while immediately competing on an international stage.
+35,000 followers
TikTok
+27,000 followers
Services
Social Media Management, Paid Ads, Celeb Partnership
Repurposed creative drove massive organic reach, real revenue, and positioned Andrew as a trusted authority in a crowded mentorship market. Established Andrew as a credible expert and authority, not just another online coach.
Achieved massive organic reach, averaging ~3 million views per month through high-volume, high-quality content.
Gained over 35,000 followers in under one year, validating the brand’s desirability and premium positioning.
Rapidly built a dedicated audience of 27,000+ on TikTok, leveraging trends and behind-the-scenes content.
Generated hundreds of thousands of dollars in revenue, converting cultural hype into tangible sales.
End-to-end organic content strategy designed for authority building, differentiation, and long-term growth.
Maintained a high-frequency schedule of up to 3 posts per day, utilizing AI photoshoots to scale creative output without sacrificing quality.
Leveraged the Rick Ross partnership and amplified it through industry figures like DJ Khaled to build instant credibility and trust.
Developed the brand identity from zero, culminating in a produced fashion show that served as the official launch activation and content engine.